February 2012
5 posts
5 tags
Is simplicity a USP in a SaaS business?
Happy Monday folks!
If you run a SaaS company then I highly recommend you subscribe to Peter Cohen’s monthly newsletter on SaaS Marketing. Good stuff! His latest newsletter talks about SaaS and simplicity - how everyone should focus on simple software, less features, jargon-free marketing speak, simple pricing etc. Basically, simplify everything - this makes sense since if you sell to small...
1 tag
4 tags
Why I started using the minimalistic writing app,...
I had heard of WriteRoom a couple of years ago when I started writing my book. Besides Microsoft Word I was curious to know what authors used to write long manuscripts. I was looking for something simple and clutter free. I can’t remember why, but I didn’t end up using WriteRoom and just wrote the manuscript using Google Docs and Microsoft Word (when I had to share some chapters with my...
3 tags
My daily digital morning routine
By doing the same tasks daily I have unknowingly built a daily morning routine which helps me clear things out before I reach the office. I used to write in the morning but with a growing baby girl in the house I have switched to doing things that won’t be affected much if I am distracted. Writing is now moved to either in the afternoons or at night (once she is asleep).
Checking mail and...